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Two girls sitting on a rug recording a podcast
The process of creating content never really ends. Content is your best bet for engaging with your target audience and building an online presence. That said, you always have to stay on top of your content game.

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Jennifer Alimasunya

A frustrated man operating a laptop
No one goes through the rigors of setting up a sales funnel expecting it to fail. Let alone contribute to it. But you might unconsciously be contributing to the ineffectiveness of your sales pipeline.

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Jennifer Alimasunya

Woman's hands typing on a laptop keyboard surrounded by various items on the table
The idea behind content marketing is to sell without actually selling. You are not being pushy. You are simply helping your audience build a connection between their needs and the solutions you provide using valuable content that resonates with them.

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Jennifer Alimasunya